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4 Veterinary Marketing Tips to Grow Your Practice in 2023

4 Veterinary Marketing Tips to Grow Your Practice in 2023

by Danielle | Mar 16, 2023 | Uncategorized

If you’re a veterinary practice owner, practice manager or any type of consultant in the space, and you think you can use the same strategies this year to market a vet clinic that you’ve used in previous years!? I gotta be honest! You are wrong. I’m...
Stop Saying “Unicorn Clinic” And Do This Instead

Stop Saying “Unicorn Clinic” And Do This Instead

by Danielle | Jan 29, 2023 | Uncategorized

If everyone calls themselves a unicorn vet clinic, how will veterinary practices stand out from each other? This is exactly what we worry about as veterinary marketers and brand strategists. While the term “unicorn vet clinic” is intended to differentiate...
Here’s Why Your Veterinary Marketing Ideas Are BORING!

Here’s Why Your Veterinary Marketing Ideas Are BORING!

by Danielle | Jan 25, 2023 | Uncategorized

Do your veterinary marketing ideas feel stale and boring? Are you feeling stuck, or like you’re posting on social media just to post? Your veterinary marketing is feeling blah because you’re missing a key step. Let’s break it down… We’ve...
Dr. Keith Hilinski, Practice Owner, Allegedly Emails Racist Remarks

Dr. Keith Hilinski, Practice Owner, Allegedly Emails Racist Remarks

by Danielle | Jan 18, 2023 | Uncategorized

By now you might have seen screenshots of an email allegedly sent to Dr. Valerie Marcano (co-founder at Pawsbilities Vet Med) from Dr. Keith Hilinski. From calling Dominicans “ingrates” to poking fun at the term BIPOC (and simultaneously diminishing mental...
Is this why the public doesn’t respect veterinary professionals?

Is this why the public doesn’t respect veterinary professionals?

by Danielle | Apr 26, 2022 | Uncategorized

A lot of veterinary teams are feeling disrespected by clients these days. Since the pandemic, I’m seeing constant posts asking, “How can we ask clients to be nicer to us?” But can we blame everything on the pandemic? I think there’s a clear...
7 Women in Vet Med Making Meaningful Moves on Instagram

7 Women in Vet Med Making Meaningful Moves on Instagram

by Danielle | Mar 8, 2022 | Uncategorized

Ever wonder what you can do with a veterinary personal brand? I know a lot of people think personal branding is just some exercise in narcissism or clout-chasing, especially when it comes to building an Instagram. I see no shame in the selfie game, but a personal...
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